Resume

Core Marketing & Brand Management

• Brand Strategy & Positioning

• Integrated Marketing Communications (IMC)

• Consumer Insights & Market Research

• New Product Launches & Go-To-Market Strategy

• Campaign Development & Execution

• Content & Storytelling Strategy

​​

Innovation & Out-of-the-Box Thinking

• Experiential Marketing, Installations & Activations

• Trendspotting & Cultural Intelligence

• Insight-Driven Innovation

• Disruptive Growth Strategies

• Creative Problem-Solving

​

Media & Digital Marketing

• Digital Marketing Strategy (Paid, Owned, Earned)

• Performance Marketing (SEO, SEM, Retargeting)

• Social Media & Influencer Marketing

• Omnichannel Media Planning (OOH, BTL, Retail, Print, Digital)

• Shopper & Retail Marketing

​

Business & Stakeholder Management

• P&L Management & ROI Optimization

• Cross-Functional Team Leadership

• Agency & Vendor Management

• Client Relationship Management

• Negotiation & Stakeholder Alignment

​

Execution & Operations

• Marketing Budget Planning & Allocation

• Agile Project Management

• Go-To-Market Roadmaps

• Forecasting & Business Planning